Happy anniversary, Ives!
When your CEO has been on the job for five years , we like to take a moment to reflect. Our colleagues handled it well, because he knew nothing!
For five years, he's been putting our various brands on the map and giving us the freedom and confidence to reach new heights. But what exactly, according to him, are the five things that make his job as CEO so compelling?
1. The strong and enthusiastic #TeamDestrooper
2. The short decision-making lines
3. A clear strategy of focus on core products and core countries
4. The passion for making the tastiest cookies in the world, 100% made in Belgium
5. The support of a strong family
On to the next 5 years!